Online guide for spring decor projects that customers could create with items purchased in store. Created concept for the piece, graphic design and page layout. Worked with product merchants on projects to include. Designed photography and art directed shoot on location.
Online guide for spring home decor items available in store. Created concept for the piece, graphic design and page layout. Worked with product merchants on items to include. Designed photography and art directed shoot on location.
Examples of photo design and art direction. (Left to right)) Product shot of yarn selection for promotion of large selection. Shot for cover of monthly course catalog highlighting papercrafting classes. Shot with designer Nate Berkus promoting his line of home decor fabrics. Worked with his team on what needed to show in the shot. Designed and art directed the shoot on location. Shot for custom framing promotion. Designed and art directed shot.
Variety of color studies for a set of patches that young students would receive after attending a Joann summer camp class in sewing or crafting.
Fashion and set photography for a tie dye project campaign.
In store sign designs for holiday promotion highlighting making holiday gifts for those in your life who are important to you.
Page layout supervision, On location photo direction for the beginning of summer promotion. Fashion photography art direction on location for summer fabrics.
Page layout supervision. Photo art direction of home decor interior shot on location. Photo art direction of fashion and children.
Page layout supervision. Photo art direction of holiday product photos.
